Delabarre...is this you they're referring to?

El Jefe

latitudinarian
Staff member
#1
If so, awesome! (I think I remember you saying that you made Dave laugh really hard.)

http://story.news.yahoo.com/news?tmpl=story&cid=816&e=1&u=/ap/20041130/ap_on_bi_ge/monster_burger

'Monster' May Be Cash Cow for Hardee's

2 hours, 24 minutes ago

By JIM SUHR, AP Business Writer

ST. LOUIS - Two weeks since serving up its Monster Thickburger packing 1,420 calories and 107 grams of fat, Hardee's looks to beef up sales with a new multimillion-dollar ad campaign.

Some may wonder whether that's even needed, given the St. Louis-based restaurant chain's claims that the self-described "monument of decadence" has done fine by free word of mouth.

Just a day after the Monster's rollout Nov. 15, Jay Leno quipped on "The Tonight Show" that the megaburger "actually comes in a little cardboard box shaped like a coffin." On David Letterman's "Late Show," an actor playing the chief of Hardee's corporate parent in a sketch clutches his chest, then keels over dead when asked of any health risks of a burger that size.
 
#2
That WAS Mark. It was a wonderful bit of chest clutching action.. Bravo, Delabarre. Youhave contributed to many heart attacks in your stealth word of mouth campaign.
 

delabarre

Pretty Pretty Pony
#3
Wow - I never saw this! Yes...I am in fact actively denigrating as many captains of industry as I can... Just yesterday I was [clutches chest] aaaaaaaauuuuughlerblehhhh.

oh, and thanks for the shout out.
 
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